Many of you may be wondering what it takes to do what I do. Or maybe you never even thought about it. Either way, here is a brief description of the day to day doings to bring you what you see.

Everywhere I go, I envision whether that would be a good spot for a shoot. And I got a lot of places! Sometimes I go specifically on scouting missions, other times I just happen to be there for another reason. Other times it's a bit more spontaneous, "Let's shoot, I don't know, right here!" It always turns out amazing and sometimes it's even a bit of (mis)adventure!

Arranging so many shoots can take hundreds if not thousands of hours every year. Communication back and forth with so many people, doing the actual shoots, editing, publishing in magazines, social media posts and website updates, scouting out locations and everything else is constantly drawing time and attention. Additionally, I talk to thousands of models and potential models every year. We interact to dream up concepts and to coordinate times. Or to see if it's even a fit - if there's magic to be made.

I constaly talk to people about where to do shoots, settings and major props. The other day, it was the guy with a super badass Harley and another guy with a 1956 Cadillac. I often hit up local venues and organize collabs that involve me and any number of others (models, photographers, car, truck and bike owners, venues, etc.). It's all a time suck for sure.

The financial investment is larger than you might have imagined as well. Certain shoots require studio, hotel, or AirBnB rental. I frequently buy wardrobe items, props and effects like smoke bombs, clothing and other props to make shoots even better. All the gas to scout and get to and from shoots, computers, web hosting, and software and subscriptions like Adobe. Then there is the camera gear (and lights) itself - not entry level equipment. It all adds up to a quite sizable chunk of change.

There is also a substantial investment of time. Drive time to and from shoots, the shoot itself, location scouting, communicating, editing, publishing (which I do not get compensated for), researching techniques, finding ordering props and sets, and on and on...

As you can see, this truly is a labor of love and a commitment to art! You'd be hard pressed to find another photographer that is as passionate about his craft.

So now you know...at least a little.